Prepared for Professor Colin Mercer, Foundations of Cultural Planning, UBC
The Cultural Planning: A Citizen’s Approach
When I told my friends and family that I had signed up for a class
in cultural planning, they asked me: ‘What's that?’ and to be quite
honest, I couldn't give them a straight answer. It seemed like an
esoteric subject hinting at a Kafkaesque bureaucracy. It can sound
redundant or, at its worst, like a coercive regime. Luckily, as defined
in contemporary Western terms, cultural planning is a practice of
facilitation not dictation. It is an encompassing theoretical framework
available for use not just by a basement office in a city hall
somewhere, but, I will argue, for every citizen. I am not a professional
planner, but I am a potential citizen. To unpack what this means for
me, I will first address the notion of ‘the citizen’ then I will suggest
ways that a cultural planning approach can be incorporated into the
everyday life of the individual in the transformative process of
‘civilizing.’
As
there is hardly the space to deconstruct the philosophical concept of
the ‘citizen,’ instead I would suggest that a cultural planning approach
requires at a minimum the acknowledgment of a difference between a
resident and a citizen. Mercer has delineated forms of the city between
the urbs and the civitas: the former being the mere physical space; the latter being a fuller engagement and participation in that space (Foundations). I would suggest that the individual who occupies the space of the urbs could be called a resident in contrast to an individual who participates in the civitas as a citizen.
Referencing Bloomfield and Bianchini's Planning for the Intercultural City, Mercer
agrees that ‘citizenship is the connective tissue of intercultural
planning’ (“Local Policies,” 13). To extend the metaphor then, my role
as a citizen is as a cell within the tissue. Every cell needs to be
healthy in order to contribute to the well-being of the tissue. The
success of cultural planning in a city rests not only with the planners,
but also with those for whom the plan is aimed.
Ultimately,
citizenship is stakeholding; it requires engagement and participation.
But a single citizen cannot provide the infrastructural resources that a
government can. As a citizen, I have fiscal obligations to my city to
overcome the problem of the commons; but engaging in a cultural planning
approach requires more of me than that. And this is perhaps where a
cultural planning model has an advantage for enhancing citizenship over
an Athenian model of democracy: the political realm is but one facet of
participation for the citizen. The citizen must both produce and
consume cultural resources. Bianchini suggests cultural resources can be
applied in economic, symbolic, social, environmental, political,
educational, and cultural sectors (“What is,” 3). An individual's
efforts in each of these areas cannot be equally distributed, but
nevertheless, this provides a good framework for how an individual can
become a citizen in terms of cultural planning.
One
of the primary ways individuals exist in a city is as economic actors.
Not all actors are equal: choices are made that discriminate between a
resident and a citizen. A cultural planning approach would suggest that a
citizen has a consumptive role to play to bolster local industry and
commerce. ‘Buying local’ could support the independent businesses that
give a city personal character. Although many chain shops operate as
independent franchises, supporting local mom-and-pop shops with
individual names sends a message that citizens prefer a unique identity
for their city. Using disposable income on activities within the city,
whether by going to a restaurant, to a theatre, or to a hockey game, can
act as an investment in the community.
The
return of the Winnipeg Jets NHL hockey team stands as a good example of
economic citizenship. Naysayers argued that Winnipeg could not sustain
the economic requirements for the return of the NHL franchise, but the
citizens supported the return of the hockey team to the city. They
demonstrated this commitment in a variety of ways, and ultimately
through economic consumption (Turner). While it's too soon to tell if
the novelty will wear-off and the money will disappear-- along with the
civic pride it reinforced-- it stands as a good example of how
individuals as economic actors can become citizens of their cities.
Although
the citizen's role is often as a consumer, the individual can play a
part in the symbolic and educational sectors of a city's cultural plan.
The rise of social media has created a space for citizens to act as city
marketers. Recommending local activities and sharing information about
upcoming events on social media (such as Twitter or Facebook) can help
to improve a city's reputation. If I mention a new event happening every
day, my connections--both within my city and outside of it--will
increasingly sense that my city is rich with cultural activities.
Duxbury, Simons and Warfield go further to suggest that citizen's media,
often occurring online, ‘take involvement…to a new level, sometimes
redefining cultural identity and what counts as meaningful culture.’
(43) If properly applied, online tools can be used positively to fuse
the private space with the public, mitigating what Bianchini calls ‘the
privatized existence’ of less skilled workers (“The Difficult Art,” 2)
Participating
in the social and environmental improvement also has a different
meaning for the citizen than for the planner. A citizen alone can't
increase funding to implement safer streets initiatives; and standing on
a bad street corner to prove ‘I'm not scared’ may not be the most
effective strategy to improve the overall perception of a
neighbourhood's safety. However, choosing to use public spaces, in lieu
of private alternatives, can improve the overall sense of place. Instead
of hosting a backyard barbecue (a private space), a public park could
be used for the same event, contributing to a sense of neighbourhood. In
some neighbourhoods this would increase the sense of safety that might
be lacking, whilst in others, it would display to the parks department
that the facilities are actually used. It's hard to defend spending
money on maintaining a park that never has any people in it.
Inevitably, some public spaces may not be worth defending in their
extant forms. In such cases, the citizen could engage the political
sector for solutions.
The
degree of effectiveness of the individual's actions ultimately lies in
the responsiveness of the local government. If the government itself is
not open to concepts expressed through a cultural planning approach,
many of the quiet efforts of the individual will not be fully
recognized. If local government does not conduct thorough audits
regarding the use of local spaces, attendance at local events,
influencing the allocation of fiscal resources will be more challenging
(Mercer, "What is Cultural," 6). The political sphere is the domain for
the citizen to participate in larger scale, more direct action. This
should mean more than simply voting, but it is not necessarily
reasonable to expect that all citizens can dedicate their lives to
Athenian-style professionalized citizenship. Attending city council and
departmental meetings is a traditional possibility for engagement;
however, the contemporary citizen is an email away from voicing concern.
As in the case of Montreal, the physical town hall can give way to
online forums for citizens' ideas and concerns (Montreal for Tommorrow).
If an administration is slow to embrace the principles of cultural
planning; the citizen could voice his or her concerns either directly to
the administration, or to the political opposition.
Citizenship
following a cultural planning approach could be a full-time job, but in
this paper I have tried to outline the small choices that an individual
can make to engage as a citizen rather than an idle resident. If we
don't consider the active role of the citizen in the cultural plan, then
the cultural plan itself becomes what Mills has called "the icing on
the cake rather than the yeast." (7) At the crux of cultural planning is
an encompassing approach that requires the internalization of its
principles; principles that go beyond merely the political. Whilst
planners and governmental implementers must be working strategically to
create an essentially intuitive plan for the citizen, I have argued that
the citizen also benefits from a conscious understanding of cultural
planning. If we all know the name of the game, it's easier to play.
Works Cited
Bianchini, Franco. "The Difficult Art of Cultural Planning." The Arts Council of England. Nd.
---. "What is 'Cultural Planning'?" Urban Cultural Policy in Britain and Europe: Towards Cultural Planning. Griffith University, Institute for Cultural plannning Studies: 1993.
Duxbury,
Nancy. Derek Simons, and Katie Warfield. “Local policies and
expressions of cultural diversity: Canada and the United States.” ed.
Institut de Cultura, Barcelona City Council, as Chair of
United Cities and Local Governments' Working Group on Culture, in the
framework of the study "Local policies for cultural diversity"
commissioned by the Division of Cultural Policies and Intercultural
Dialogue of UNESCO. Institut de Cultura, Barcelona:
2006. Print.
Montreal for Tomorrow. Ville de Montreal, nd. Web. 23 October 2012.
Mercer, Colin. Foundations of Cultural Planning. University of British Columbia. n.d. Web. 25 October 2012.
--. "Local Policies for Cultural Diversity: Systems, Citizenship, and Governance: With an Emphasis on the UK and Australia." ed. Institut
de Cultura, Barcelona City Council, as Chair of United Cities and
Local Governments' Working Group on Culture, in the framework of the
study "Local policies for cultural diversity" commissioned by the
Division of Cultural Policies and Intercultural Dialogue of UNESCO.
Institut de Cultura, Barcelona: 2006. Print.
--. "What is Cultural Planning?" ed. Community Arts Network National Conference. Sydney, 10 October 1991.
Mills, Deborah. "Cultural Planning-Policy Task, not Tool." Artwork Magazine, 55, 2003: 7-11. Print.
Turner, Randy. “Go! Winnipeg Go!” Winnipeg Free Press. 10 October 2011. A9. Web. 25 October 2012. Web.